Quaye I, Mu Y, Abudu B, Sarbah A. New Product Introduction Prize (NPIP) and the Market Value of the Firm: An Empirical Investigation into the Computer, Electronic and Communication Industry (CECI). ABR [Internet]. 2018Oct.28 [cited 2024Dec.1];6(10). Available from: http://804474.wannyin.cyou/index.php/ABR/article/view/5400